INTRODUCING

Serenity Hue

is a Brown Care Company, here to give you healthier, fuller brows! Our mission is to help you find the perfect products to enhance your natural beauty and boost your confidence.


Our Story

Serenity Hue was born from my journey as a biomedical scientist, where I developed and tested innovative formulas for organizations like Johnson & Johnson and collaborated with the NHS to meet the highest standards.

After a decade in labs, fate led me to assist my sister at her salon, where I discovered a new passion for beauty. What began with a single eyebrow threading chair soon flourished. However, I noticed customers struggling with brow issues like over-plucking and over-tinting—revealing a gap in the market for products that rejuvenate as they beautify.

Drawing on my scientific expertise, I developed a brow care range that enhances, tints, and styles while promoting healthy growth. The result? Serenity Hue—a line dedicated to restoring brow integrity and empowering confidence.

Every brow tells a story. With Serenity Hue, it’s always a beautiful one.

INTRODUCING

The Founder of Serenity Hue

Shabina, the visionary behind Serenity Hue, began her journey in the world of biomedical science. With over a decade of experience developing cutting-edge formulas for industry leaders like Johnson & Johnson and collaborating with the NHS, her expertise in innovation and precision set the foundation for something extraordinary.

A chance encounter at her sister’s salon ignited a passion for beauty, specifically for brows. Driven by her scientific background and a desire to solve real challenges, Shabina created Serenity Hue—a brand dedicated to enhancing brows while prioritizing their health.

Her mission is simple yet powerful: to combine science and beauty, giving every brow the care and attention it deserves.